QR Codes are barcodes generated for use in all sorts of things such as print, billboards, signs and even business cards. Anything that you can print or post to, you can place a QR code on. QR stands for “quick response” and they are to be used on-the-go with your mobile phone. The idea is to scan the code using an app on your phone and instantly receive information about the product. That information may be a phone number, a clickable web site, contact information that immediately adds to your address book, or a calendar event that automatically posts to your calendar.
So imagine driving by a real estate listing (or in my company’s case, a rental property) and you see a sign in the yard. Now you want to know how much the house is listed for, but you don’t really want to call the agent. However, the agent is tech savvy enough to place a QR Code on the sign or rider and you can scan it on your mobile phone as you drive by. Wah-la you have all the information about the listing delivered instantly to your phone. See! You will start to love QR Codes too.
I downloaded the QuickMark app for my iPhone from the App Store thanks to the suggestion of a friend. It cost me 99 cents and so far I have been somewhat pleased with the purchase. Granted, I’ve only been creating my own QR Codes and scanning them to test it out. (I know, I’m a little bit of a nerd.)
It will be interesting to see where this goes and how we will use it, afterall it intrigued me enough to buy the shoes mentioned above.
Remember, I’m still a newb at this. Got any suggestions for me?
Go ahead, give it a scan.
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[I've blogged it...] Quickly Responding to QR Codes – http://www.jessicahickok.com/archives/94…
QuickMark’s Page on Facebook
http://www.facebook.com/pages/QuickMark/101783917834
maybe you will be interested~
I have been thinking about this for Real Estate as well. The code could also go to a video of the interior. I have started a business that will help with these kinds of codes. We will host the qr code on our server so that you can change the destination of the qr code that you print. We also shrink the size of the code so it does not take up as much space. Really nice for print applications
How cool! And it works!
great post as usual!
Hi Jessica,
Great post! I wanted to drop you a quick comment to introduce our new company to yourself and your readers – Clikbrix.com which launched a couple of weeks ago.
In a nutshell, Clikbrix.com allows agents and brokers to create mobile and standard website pages for their property listings (For Sale, For Rent, For Lease). These listings are then automatically populated on the Agent’s Clikbrix Professional Profile page – which also exists as a standard page and a mobile page. The Clikbrix system then generates a QR Code that points to the agent’s mobile property listings. Agents are then instructed to put the QR Code on their For Sale signs, bus shelter ads, fridge magnets, business cards and any other marketing application they use. QR Codes have been used here and there for Real Estate before but Clikbrix really is a complete end to end mobile marketing solution for an agent or broker.
We are currently in our final days of private beta testing but I invite you to take a look around. On desktop simply go to http://www.clikbrix.com and do a property search for Toronto,ON within 25km and on your mobile simply enter m.clikbrix.com into your mobile browser and perform the same search.
Any feedback you have you be very much appreciated and thank you in advance for all of your time.
Sincerely,
Erik
Thanks Jessica!
We are not new to the world of QR Code technology and marketing. We launched our first QR Code company a little over a year ago. If you have time please visit http://www.qre8.com – thus far we’ve been overwhelmed with the positive response we’ve received. One thing we realized through the first year of QRe8 was that there is great value in tailored QR solutions for specific industries – Real Estate and Clikbrix is our first industry specific solution.
Thanks again.
Erik